World Emoji Day
Emoji, a Japanese expression, roughly means “picture word” and was developed in 1990 by Shigetaka Kurita. While working for NTT Docomo, a Japanese telecom company, Kurita design these picture words as a feature on their pagers to make them more appealing to teens.
When Apple released the first iPhone in 2007, an emoji keyboard was embedded to nab the Japanese market. While not intended for U.S. users to find, they did and quickly figured out how to use it.